The End of Quiet Luxury, The Rise of Glamoratti
The 'Quiet Luxury' trend that dominated 2023-2024 — restrained sophistication that avoids visible brand logos — is retreating quickly. Taking its place is 'Glamoratti.'
Marie Claire (March 2026 issue) defined this trend as a modern maximalism carrying the DNA of 1980s power dressing. Who What Wear reported that Balenciaga, Versace, and Saint Laurent all prominently featured exaggerated shoulder lines and metallic details on the Spring/Summer 2026 runway.
Generational change underpins this shift. Millennial and Gen Z consumers are prioritising 'self-expression' as fashion's core value, preferring intense individuality over restraint (Istituto Marangoni 2026 Trend Report).
The 4 Elements That Define Glamoratti
The core elements of the 2026 Glamoratti look, as analysed by Marie Claire and DesignScene, are as follows.
First, Power Shoulders. Structured jackets and blazers with exaggerated shoulder lines are the most iconic items. Unlike the shoulder pads of the 80s, the 2026 version uses lighter materials with a draped sensibility.
Second, Chunky Gold Accessories. Who What Wear reported that door knocker earrings, wide gold bangles, and layered chains are the finishing elements of the Glamoratti look. Silver tones are also rising alongside gold.
Third, Metallic Textures. Shimmer fabric suits and sequin-detailed blazers have emerged as key items both on the runway and in street fashion.
Fourth, A Defined Waist. Oversized silhouettes paired with wide belts or corset detailing to emphasise the waist, expressing both femininity and authority simultaneously.
Chunky gold accessory layering spotted on both Balenciaga and Versace 2026 S/S runways (Source: Who What Wear, 2026)